In addition, as you browse the Site, we collect information about the individual web pages or products you view, which sites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically collected information as "Device Information." We collect Device Information using the following technologies:

• Cookies are data files placed on your device or computer and often include an anonymous unique identifier. For more information about cookies and how to disable cookies, visit http://www.allaboutcookies.org .

• "Web beacons", "tags" and "pixels" are electronic files used to record information about how you browse the Website.

In addition, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, such as your name, billing address, shipping address, payment information (including credit card numbers, debit cards, PayPal and Apple Pay), email address and phone number. We refer to this information as "Order Information".

How we use your personal information

We use the Device Information we collect to help us check for potential risk and fraud (in particular, your IP address) and more generally to improve and optimize our Site (for example, by generating analytics about how users our customers browse and interact with the website and to evaluate the success of marketing and advertising campaigns).

Disclosure of your personal information

  
• We share your personal information with third parties to help us use your personal information as described above. We also use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your personal information here: https://www.google.com/intl/en/policies/privacy/ . You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout .

• Finally, we may also share your personal information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

• As described above, we use your Personal Information to provide you with targeted advertising or marketing communication services that we believe may be of interest to you. For more information on how targeted advertising works, you can visit the Network Advertising Initiative ("NAI") training page.

• You can opt out of targeted advertising:

COMMON LINKS INCLUDE:
FACEBOOK - https://www.facebook.com/adpreferences/ad_settings/?entry_product=settings_ads_page_redirection
GOOGLE - https://adssettings.google.com/authenticated
BING - https://about.ads.microsoft.com/en-us/resources/policies/personalized-ads

• Additionally, you may opt out of some of these services by going to the Digital Advertising Alliance opt-out portal at: https://optout.aboutads.info/?c=2&lang=EN

No tracking

In addition, if you are a resident of Europe, we process your information in order to fulfill the contracts we may have with you (for example, if you place an order through the Site) or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including Canada and the United States.


Data Retention

• When you place an order through the Site, we will retain your Order Information for our records unless and until you ask us to delete that information.

• The website is not intended for persons under the age of 16.

Changes

For more information about our privacy practices, if you have questions or if you would like to file a complaint, please contact us by e-mail at support@bafaluc.com or by mail using the details provided below: Ithakis 8, Nicosia, 1056, Cyprus